DONGFENG BOX Expands into New Markets

On September 5th, DONGFENG BOX officially debuted at the Olympian City, the core business district of Kowloon, Hong Kong, China, synchronized with the launch of models including VOYAH DREAM, DONGFENG 007, and other new energy star models, marking the official entry of Dongfeng's new energy vehicles into the Hong Kong market, and bringing Hong Kong citizens a more convenient, environmentally friendly and intelligent travel life.

The event was star-studded. 2011 Miss Hong Kong champion and famous actress Rebecca Zhu Chenli coming to support the event. She praised the design of the DONGFENG BOX, saying that its simple and rounded front shape and the spacious interior fit perfectly with the needs of young families in Hong Kong.

More than 20 Hong Kong mainstream media  such as REV, Open Car, Rev Channel, etc. widely spread the unique charm of DONGFENG BOX to Hong Kong consumers through in-depth experience and reporting.

It is worth mentioning that the launch event also witnessed the official unveiling of the Hong Kong New Energy Vehicle Training Center. The training center aims to enhance the after-sales service level of the electric vehicle market in Hong Kong and promote the popularization and application of electric vehicles. All of its courses are accredited by the Hong Kong Electrical and Mechanical Services Department (EMSD), and it will provide technicians with the most advanced training on electric vehicle maintenance and technology.

In order to let more Hong Kong consumers experience the excellent performance of DONGFENG products, DONGFENG BOX will be exhibited at Olympian City for four days and test drive activities will be arranged. Meanwhile, DONGFENG has set up advertisements in many core districts in Hong Kong and opened POP UP showrooms in Tsuen Wan and Wan Chai, and the Kowloon Bay Associated Showroom is ready. It is planned to build a 2,000 square meters DONGFENG CUSTOMER CENTER in Yuen Long by the end of the year, which integrates sales, delivery and after-sales service to satisfy consumers' needs in all aspects.

As an international financial center, Hong Kong's market environment and consumption potential provide fertile soil for the popularization of electric vehicles. With the official launch of DONGFENG BOX, DONGFENG Motor will rely on a variety product experience activities to continuously enhance brand influence, expand market share, and jointly promote the prosperous development of new energy vehicle industry in Hong Kong and even the surrounding regions.