DFM Releases the Cultural Strategy & Great Proprietary Passenger Vehicle Achievements

2014-04-18 14:39:09

Carrying forward DongFeng culture, strengthening the DongFeng brand and making more contributions to the Chinese Dream and the 'Dream of Being a Big Power in the Auto Industry', on April 18th on the eve of the 2014 (13th) Beijing International Automotive Exhibition, the Conference to Release the DFM Cultural Strategy & Great Proprietary Passenger Vehicle Achievements took place in Beijing.

At this conference, DFM officially made public its cultural strategy labeled 'Together'  and advertised by the slogan 'With You'. Three strategic DongFeng vehicle models - DongFeng No. 1, DFM L60 and DFM AX7 - made their global debut at the conference and the DFM CM7 went onto the market all over China.

Chairman of DFM Xu Ping delivered an important speech. After that, General Manager of DFM   released the DFM cultural strategy. The conference was attended by Deputy General Managers of DFM Li Shaozhu, Ouyang Jie and Liu Weidong,  Secretary of the DFM Discipline Inspection Committee Ma Liangjie and  Zhou Qiang et al. All leaders present jointly released the DongFeng 'Harmony' cultural logo and respectively took group photos with the new vehicles in the spotlight.