In order to share new opportunities of the Silk Road and stimulate new vitality in Asia-Europe market, the 8th China-Eurasia Expo was held in Urumqi, Xinjiang from June 26th to 30th. Dongfeng Motor seized the opportunity of the exhibition, actively participate in communications, and seek cooperation and market development opportunities.
Dongfeng Motor Booth welcomes visitors from all around the world
Just after the entry time, the exhibition hall of state-owned enterprises presented a bustling scene, guests from all over the world incessantly arriving to the hall with great enthusiasm, which was particularly noticeable on the second exhibition day. Mr. Shan Zhongde, member of the party group and vice minister of the Ministry of Industry and Information Technology, Mr. Zhao Xifeng, secretary of the party group and deputy director of the Department of Industry and Information Technology of Xinjiang Uygur Autonomous Region, Mr. Zhang Fuyang, vice president of China Council for the Promotion Nationalities Trade, and other leaders and guests visited Dongfeng's booth to learn more about Dongfeng's overseas sales and the energy routes of its products. Yang Tao, Deputy General Manager of International Business Department of Dongfeng Motor and Deputy Managing Director of DFMIEC, warmly welcomed the delegation and introduced the overall situation of Dongfeng Motor in detail, as well as the highlights and characteristics of the whole series of products exhibited in the exhibition, which gained unanimous praise from all attendees.
At this exhibition, Dongfeng showcased a number of latest models, “fans” on site could have a zero-distance experience of MHERO I, MAGE and other products just launched in the market, which attracted a lot of KOLs and celebrities to check in, the "scissor door" of DONGFENG 007, the light and lovely BOX, the technology of Voyah FREE 318 and the hardcore design elements of MHERO I are very eye-catching.
Dongfeng is an old well-established brand of domestic automobile. During this visit, I noticed that the models were upgraded and changed quickly, which can be completely said to be at the forefront of the market.
--Xie Zhidong, China Council for the Promotion of Nationalities Trade
Customers signed orders for 1,800 cars
On the morning of 27th, Dongfeng Motor held the Overseas Product Promotion Conference and Customer Signing Ceremony to introduce Dongfeng's flagship products to the clients in the Asia- Europe market, and jointly embarking on a new chapter of cooperation. Attendees included Mr. Shen Jinsheng, Chairman of Xinjiang Logistics Group, Mr. Zheng Dong, General Manager of Xinjiang Logistics Group, Mr. Li Jun, Chairman of Xinjiang Dongqi Trading Co, Gao Chao, general manager of Xinjiang Dongqi Trading Co., Ltd., Yang Tao, deputy general manager of Dongfeng Motor Corporation's International Business Department and Dongfeng Import and Export Company, Liu Xueming, general manager of the company's commercial vehicle overseas marketing department, and Zhao Xiaojie, general manager of Dongfeng's passenger vehicle overseas marketing department. Dealers and major end-costomers from Kazakhstan, Uzbekistan, Kyrgyzstan, Mongolia and other countries were invited to attend the promotional event.
This conference provided a detailed introduction to Dongfeng Motor’s technology and product readiness; the advantages of the trade and logistics operation system of “channel + hub + network”, and the product solutions of Dongfeng Heavy Duty Trucks in Central Asia.
Clients from Central Asia and neighboring areas generally believe that Dongfeng’s high-end heavy trucks are of reliable quality and have strong brand competitiveness. Since the beginning of this year, the export trade of Dongfeng Commercial Vehicles in Xinjiang has accelerated. In the future, there will be a series of actions in human resources, distribution network, franchise operation, etc., to meet the important task of bulk export sales.
At the signing ceremony, Dongfeng with its domestic and international partners achieved fruitful results, successfully signed 5 overseas and 2 domestic bulk order contracts, with a total number of orders exceeding 1,800 units.
Dongfeng's introduction instilled great confidence in me. Our new energy vehicles are just starting out, and it is a good choice to jointly develop the market with Dongfeng. We hope to introduce safe, reliable, high-quality and convenient Dongfeng products and services to Uzbek consumers. We will take advantage of preferential industrial policies and are eager to work with Dongfeng to expand the automobile market between Asia and Europe.
--Uzbekistani clients
Participating leaders presented Dongfeng vehicles models to the partners.
Dongfeng Motor attracts media attention from all walks of life
This is the first time for Dongfeng Motor to participate in the China–Eurasia Expo with the image of the group, which has received widespread attention from domestic and foreign media. Xinhua News Agency, People's Daily Online, China Daily, China News(ECNS) Network, Xinjiang Satellite TV(XRATS), Urumqi News Channel, AP (Associated Press), Yahoo Finance, Business Insider, Benzinga, Tweet and so on overseas media reported on the Expo in various forms.
Dongfeng Motor attaches great importance to the development of Xinjiang and Central Asia market, adheres to the market demand-oriented, and continuously launches high-quality and high-performance products. Through the promotion and signing events, Dongfeng Motor hopes to share the latest scientific research and technological achievements, intensify the development of international market, and continue to consolidate and expand its "circle of friends". As the "national team" of China's automobile industry, Dongfeng Automobile actively responds to the national ‘The Belt and Road initiative’, pushes its products to overseas markets with rapid acceleration, and devotes itself to providing clients with more high-quality Dongfeng automobile products. It is committed to providing customers with better quality Dongfeng Automobile products and more environmentally friendly and intelligent traveling experience.
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